Combining expert career advice with insights on workplace trends for the marketing, creative, communications and digital industries.

The Pressure is on for Internal Communicators

I wrote this because I am starting to hear a big trend from my communications clients, and there seems to be a bit of a lag or disconnect in the candidate marketplace.

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3 PR Disasters That You Can Learn From

Public relations disasters happen, and some of them can be avoided or learned from. We take a trip down memory lane to remember some of the horrifying moments of 2017 (and there were plenty!

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When Sales and Marketing Collaborate

Marketing and sales departments often work separately for an array of reasons. They don’t work in the same capacity and don’t understand the other jobs.

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Going with The Flow as A Public Relations Professional

Due to the inundation of tech into our everyday lives, we see change happening on an almost daily occurrence.

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Make Your Social Media Work for You with Automation

Managing all of your organization’s social media accounts can be daunting. Each platform requires a unique approach, and for most marketing professionals, managing social media is one of many responsibilities.

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