Combining expert career advice with insights on workplace trends for the marketing, creative, communications and digital industries.

Utilizing Influencer Marketing

Influencer marketing has become a stronger marketing strategy over the years. It began with celebrity endorsements many years ago. Now, marketers are looking across social media platforms for non-traditional influencers.

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Surprise! Face-to-Face Communication Still Most Effective

From Greek rhetoric, to Gutenberg, to Gmail: the “Innovation” of Communication Human beings have been communicating face-to-face for hundreds of thousands of years. It is simply our natural means of expressing ideas.

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September Jobs Report Shows 33,000 Loss from Economy

33,000 jobs lost in September The Latest From the BLS Employment Report: The September jobs report shows that, for the first time in seven years, U.S. employment took a dip.

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The Top 10 Creative and Marketing Jobs in 2018

Marketing is big. It encompasses so much, from creative to communications to digital, and everything in between.

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Stop the Job-Hop: Your Guide to Retaining Top Creative Talent with the Right Salary

There was a time when it wasn’t uncommon for a professional to hold a job for decades.

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