Tag Archives: Creative

New Paladin Talent For The New Year

As we gear up for a great 2011, we are adding key people to our team.

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Time Off

I’ve just returned from a managers meeting at our corporate HQ. While there, we covered lots of the topics expected – sales, management, hiring, best practices, how to grow and mentor a team etc.

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Get Engaged and Inspired Through Associations

The first association I joined was the student chapter of the Public Relations Society of America, the PRSSA, primarily because Al Walker offered extra credit for my journalism class at NIU.

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Location-Based Marketing to the Test

Recent marketing industry events have highlighted the coming wave of mobile marketing. Location-based marketing has had a particular hype.

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Communications Career Trends 2010

Masters of Communications vs. MBAs: Poll Compensation One of the trends we are seeing is a polarization of compensation.

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Getting It Done (Agency vs. In-House)

Over the last few months, several of our corporate clients have discussed significant changes in how they execute their marketing and communications efforts.

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Twitter: How to Create a List

Whether you are a frequent Twitter user or not, you most likely caught wind of the new Twitter trend known as “Twitter Lists.

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Healthcare Association Marketing Trends

The old adage that “time flies when you’re having fun” really hit home for me this morning.

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Understanding Influence – Part II

Understanding Influence – Part II: 7 Thoughts Previously, we blogged that social media has fundamentally changed the world of marketing.

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Understanding Influence – Part I

Understanding Influence – Part I Social media has fundamentally changed the world of marketing and there is no gain in going back.

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