Tag Archives: Social Media

40 Days and Nights WITHOUT Facebook

We have our very own junior marketing ninja at Paladin by the name of Elizabeth Stiles. Ms.

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Paladin’s Marketing Ninja Guide

Challenge: I conducted an experiment to see exactly what effect I could produce with one blog and thirty minutes of time spent posting on social media tools.

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Understanding Influence – Part II

Understanding Influence – Part II: 7 Thoughts Previously, we blogged that social media has fundamentally changed the world of marketing.

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Understanding Influence – Part I

Understanding Influence – Part I Social media has fundamentally changed the world of marketing and there is no gain in going back.

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To Tweet or Not to Tweet?

I will never forget my first big win while a green AE at Leo Burnett.

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Trust Me! Credibility of Corporate Blogs

As social media marketing continues to gain a foothold in a marketer’s arsenal of communication tools, consumers will see an exponential increase in corporate blogging.

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Why Don’t We Change Our Name To Citigroup?

Unless you are a marketer at Citigroup and have received billions in bailout money from the Federal Government:  you have a lot of work to do in 2009.

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Social Media Is Creating a New Job Market

Becoming involved with social media requires a time investment on such variables as marketing, optimization and monitoring.

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Social Media Tools for Executive Development

The Human Resource Management Association of Chicago teamed up with Deloitte to host the Young HR Leaders Summit last Thursday I was lucky enough to speak on a panel with…

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Chicago Innovation in Marketing and Social Media

Innovation from New York and Los Angeles? Sure, but what about Chicago?

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